Like having lots of likes on one page: You have created a page on Facebook (maybe thanks to my guide on the subject) but, after a comforting initial sprint, has the “likes” counter stopped going up? It is a fairly common situation, on the other hand making a page known to more and more people on one of the most famous social networks in the world, always keeping it at high quality levels, is not at all simple.
I’m sorry to tell you, but there are no special tricks to make the number of likes start to rise again: you just have to work hard and hope for the best. However, if you want, I can give you some “tips” on like having lots of “likes” on a Facebook page. They are simple rules of good management, not miraculous remedies, but they certainly bring positive results in the long run.
So, what are you doing still standing there? Courage: make yourself comfortable, take all the time you need to concentrate on reading the next lines and, more importantly, put into practice the instructions I will give you. I am sure that you will achieve appreciable results over time as you work hard. Good luck for everything!
Complete all the information on the page
The first thing I recommend you do is to try to have many “likes on a Facebook page is that of complete all his information. Why should you take this advice seriously? First of all, you should know that Facebook penalizes (in terms of display) pages that are incomplete, showing them after the complete ones. And then it must be admitted that an incomplete page could be considered neglected by users who will see it, who will be discouraged from putting the much hoped-for like on it.
Usually, when a page presents incomplete or partial information, Facebook sends notices about the changes that need to be made: follow them promptly. If you are told, for example, to enter the username, do it because this simple information can help other users to find and remember more easily the name of the page, which will also be displayed in the URL (which will be facebook.com/yournamepage).
To create a username for the page, click on the link Create @ Page username (if you are working as a PC) or on the voice Create a username for your page (if you are acting as a smartphone and tablet) and, in the text field username, type what you want to assign it (after the symbol @), if possible using one that remembers the name you gave it. To conclude, then, presses the button Create username And OK.
To add more information to the page, then, follow the instructions that are automatically given to you by Facebook, based on the data you have not yet provided for your page.
Take care of the appearance of the page
Take care of the appearance of the page is another important precaution that must be followed if you want to “impress” potential followers. Therefore, try to use profile and cover images that are quality and appropriate to the overall theme of the page. I’ll explain.
As for theprofile picture, set one that portrays the your face, if it is a personal page, or your company logo, if it is a page dedicated to an activity: in this way, whoever sees the page will remember you or your activity. As for the image itself, make sure it is of quality, so that it does not have grain or other obvious defects. Also consider improving it with some tweaks, perhaps using programs like Photoshop and GIMP or photo editing apps.
Me too’cover image it must meet high quality standards and be free from defects. In addition to this, pay attention to the content of the cover image, which should be used to advertise your business: if it is a personal page, you could use a cover image that depicts your profession or your hobbies, while if it’s a company page, you could include a photo of all of your staff (or at least part of it), or your main office. If you want, you can also add some writing, perhaps following the instructions contained in the guide on how to insert writings on photos. Also consider downloading or creating cover images through dedicated services. I am sure they will be of great help to you.
When choosing your profile picture, consider that the recommended dimensions are as follows: 170 x 170 pixels on computers and 128 x 128 pixels on smartphones. For the cover image, however, the recommended dimensions are 820 x 312 pixels on computers and 640 x 360 pixels on smartphones.
Regularly publish interesting posts
If you want to attract new likes to your Facebook page, you have to regularly publish interesting posts. If you update your page with one-off content or if you post uninteresting content, your page will not have that.appeal necessary to attract new visitors and, therefore, potential followers. You might even risk losing the ones you already have!
If you run out of ideas on what content to post, look for someone related to the theme of your page, perhaps a funny photo or video that will remain etched in the minds of other users. Another idea might be to post updates related to your personal activities, such as a vacation or travel, if they have anything to do with your page (which is quite likely if it is a page that has you as its protagonist).
When making posts, I recommend that you include one call to action, that is a call to action, which pushes users who see the post to do something, perhaps just to like the page (eg. Would you like to know more? Like the page!).
To increase the visibility of the post, “tag” it using one or more hashtag, or one of those words preceded by the # which serve to describe the content of a post making it more easily available. If you want to know which hashtags are the most popular at any given moment, turn to services such as Hashtagify or Top Hashtag and, if possible, deepen the subject through my guide dedicated to the use of hashtags on Facebook: I am sure it will be useful to you.
In recent years, Facebook’s algorithm has undergone profound changes. Now, in fact, he prefers the contents posted by profiles – that is, from the “personal” accounts of users – rather than those of the pages and, as a result, sponsor posts it has now become essential to try to get a minimum of visibility on the social network.
How can you sponsor content from your page on Facebook? Nothing complicated: after identifying the post you want to sponsor, press the blue button Highlight the post, specify the audience you want to reach with the sponsorship (eg. People who like your Page, People who like your Page and their friends or People you choose by targeting), indicates the budget that you are going to spend on the sponsorship campaign, its duration and the currency, and presses the button Immediately highlight located at the bottom right.
In the box Select a payment method, then, add a valid payment method (eg. Credit or debit card, PayPal or Bank account), click the button Keep it going and follow the instructions shown on the screen to complete the procedure. Since there would be so much more to say about how to sponsor on Facebook, I advise you to calmly deepen the topic by reading the post I dedicated to this topic: there you will find lots of other information that will surely be of great help.